Infinitely Virtual is an Enterprise-level cloud solutions provider that helps SMBs solve real business problems. They were looking for a partner that could help expand their reach into new vertical markets. We provided an upgrade to their existing marketing capacity and capabilities in order to accomplish the following projects and objectives.

• Helped define brand core values
• Developed and setup an outbound and inbound lead generation strategy that is designed to build both the sales and marketing pipelines
• Outbound email marketing strategy – development and script writing
• Inbound marketing strategy – including content strategy and social media promotion
• Website design and development services for the company blog as well as key pages within the main website
• Ongoing digital marketing strategy consulting as well as support for the VP of sales
• Social Media advertising and promotion
• Tracking analytics and SEO optimization
• Developed targeted sales campaigns that include email engagement & nurturing, landing page content & design, PDF whitepapers, and lead behavior analytics

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